Blog : Premier league

JAS and Monomax continue their expansion into the ASEAN market by announcing a strategic partnership with Lao Telecom to officially broadcast the English Premier League and FA Cup to football fans in Laos for the first time. The signing ceremony took place on 10 August 2025 in the Lao People’s Democratic Republic.

The signing ceremony was attended by senior executives including Dr. Soraj Asavaprapha, Chief Executive Officer of JAS; Mr. Thanyapat Niruttisart, Chief Corporate Strategy Officer of JAS; Ms. Hathaitip Madjui, Director of Online Business at Monomax; Mr. Souphol Chanthavixay, Director General of Lao Telecom; and Mr. Latthapanya Khieovongphachanh, Deputy Director General of Lao Telecom. The ceremony was presided over by Dr. Santisouk Simmalavong, Deputy Minister of Technology and Communications of Laos.


Subscription packages via the Monomax application are priced at 99,500 LAK per month (approx. 149 THB) and 999,500 LAK per year (approx. 1,497 THB), available exclusively for Lao Telecom and T-Plus customers. This partnership marks a significant milestone for JAS and Monomax in expanding cross-border sports content, delivering world-class football viewing experiences with official broadcasting rights directly to Lao fans.

With digital payment technology advancing rapidly, subscribing to football viewing packages has never been easier. Recently, Jasmine International Public Company Limited (JAS) — the exclusive license holder for Premier League and Emirates FA Cup broadcasts in Thailand for six consecutive seasons — together with Mono Streaming Co., Ltd. (Monomax), the primary platform for streaming world-class football leagues, announced a major partnership with Omise, a leading digital payment service provider.

This collaboration aims to enhance Monomax members’ viewing experience by offering more diverse, convenient, and secure payment options, particularly in preparation for the arrival of world-class sports content like the Premier League.

The signing ceremony was attended by:

• Dr. Sorach Asavaprapha – Chief Executive Officer, Jasmine International PCL (JAS)

• Mr. Nawamin Prasopnet – Chairman and CEO, Mono Next PCL (MONO)

• Ms. Jitsupa Chiawvet – Senior Vice President, Business Development Director (Asia-Pacific)

• Mr. Peter Pornprayut – Director of Business Partnerships

This strategic partnership reflects Monomax’s vision to continuously improve its services to meet user needs. By joining forces with Omise, Monomax can now provide a full range of payment channels, including:

• Credit/Debit Cards

• Mobile Banking

• E-Wallets

• Other upcoming payment methods in the future

This will help remove access barriers, improve convenience, and make subscribing easier than ever.

Premier League packages are now available at monomax.me/premierleague starting at just 299 baht/month.

Dr. Soraj Asavaprapha, Chief Executive Officer, along with Mr. Thanyapat Niruttisart, Chief Corporate Strategy Officer of Jasmine International Public Company Limited (JAS), Ms. Thanya Wachirabunjong, Chief Program Officer and Director of MONO29 TV Station, and Ms. Hathaitip Madjui, Director of Monomax (online movie business), paid a visit to the fun-filled Monomax booth.

Monomax is the main platform for live broadcasts of the Premier League and the Emirates FA Cup. The booth activities were joined by the A’lure Ambassadors and featured a special stage performance by the girl group THX, dressed in the new Liverpool season kits. The showcase brought vibrant energy to the event and hyped up the crowd of devoted Liverpool fans (“The Kop”) who gathered in full force. The event took place on August 2nd at CentralWorld’s Pulse Hall, 7th floor.

Mono Streaming Co., Ltd. (Monomax), under the MONO Group, has teamed up with Jasmine International Public Company Limited (JAS) to partner with Lao Telecommunication Public Company (LTC), a leading telecom operator in the Lao PDR. Together, they are officially launching a streaming package for the English Premier League and Emirates FA Cup via the Monomax application in Laos, with a goal of reaching over 500,000 subscribers in the near future. This partnership is part of an Exclusive Strategic Partnership agreement between JAS— the official rights holder for Premier League and FA Cup broadcasts in Thailand, Cambodia, and Laos from the 2025/26 to 2030/31 seasons— and LTC, whose nationwide network and customer base make them a key strategic ally in the Lao market.

Under this collaboration, LTC will serve as the primary distributor, investing heavily in both online and offline marketing efforts. The monthly subscription will start at just THB 129 (approximately LAK 86,500, depending on the exchange rate), and a 7-day free trial will be offered during the official launch period. The content will be available exclusively via the Monomax application.The Memorandum of Understanding (MOU) signing ceremony was held at Jasmine International Tower, led by Dr. Soraj Asavaprapha (JAS), Mr. Nawamin Prasopnet (MONO), Mr. Niwat Yenkai (LTC), Mr. Thonekeo Syhavong (TPLUS), and Mr. Chanthala Bounnaphol (M Money).

This collaboration marks a significant milestone for Monomax in its mission to expand sports streaming content across the ASEAN region. The initiative aims to deliver a world-class football viewing experience that is both accessible and convenient for fans throughout Laos.

Mono Streaming Co., Ltd., the operator of Monomax, in collaboration with Jasmine International Public Company Limited (JAS), the exclusive official broadcaster licensed by The Football Association Premier League Limited, is set to deliver every match of the Premier League and the Emirates FA Cup for the next six seasons. The two companies officially launched the major campaign “New Season New Home”, marking a historic chapter in Thai sports entertainment. The event was honored by the presence of Mr. Pete Bodharamik, major shareholder of both Jasmine and MONO Groups, along with Mr. Sarath Ratanavadi, CEO of Gulf Development Public Company Limited, as well as key executives from both Jasmine and MONO.

Also in attendance were Mr. Paul Molnar, Chief Media Officer at the Premier League, and Mr. Pratthana Leelapanang, Chief Consumer Business Officer of AIS, who jointly unveiled the strategic collaboration that will redefine how Thai fans enjoy English football. The campaign is further strengthened by partnerships with major companies including AIS, Singha Corporation, PLANB, Central Pattana (CPN), PPTV, and SIAMSPORT, along with professional commentators, celebrities, influencers, and entertainers — all joining forces to amplify the excitement of the new season.

Monomax Football Streaming Packages:

• Monomax Standard

• Monthly: THB 299

• Annual: THB 2,999 (average THB 250/month)
  ▶ Subscribe now: www.monomax.me/premierleague

• Special Offer for AIS Customers

• Monthly: THB 199 → Dial *899

• Annual: THB 1,999 (average THB 167/month) → Dial 8991

First match kicks off August 16
Every Premier League and FA Cup match, live and uninterrupted
Exclusively on Monomax

Monomax, under Mono Streaming Co., Ltd., is enhancing the ultimate sports entertainment experience for Thai audiences through a strategic partnership with JAS (Jasmine International Public Company Limited), led by Dr. Soraj Asavaprapha, Chief Executive Officer. JAS has secured exclusive broadcasting rights for the English Premier League and FA Cup for six full seasons, covering Thailand, Cambodia, and Laos. Joining the collaboration is LEO (Boon Rawd Trading Co., Ltd.), represented by Mr. Voravud Bhirombhakdi, Deputy CEO of Boon Rawd Brewery Co., Ltd. and Deputy CEO of Boon Rawd Trading Co., Ltd., as the main broadcast sponsor for the 2025/26 season, which kicks off this August.

Under the leadership of Mr. Nawamin Prasopnet, CEO of Mono Next Public Company Limited, Monomax will broadcast all 380 Premier League matches and every FA Cup game. The partnership also includes nationwide fan engagement activities such as live viewing events for major matches like the highly anticipated Red Derby, as well as exclusive free 1-year streaming codes via LEO Thailand’s official page throughout 2025.

Monomax will further expand access to these world-class tournaments across all MONO platforms — including online, out-of-home media, and MONO29 channel, which will air live highlight matches every Saturday at 8:30 PM — ensuring fans in Thailand and neighboring countries never miss a moment of Premier League and FA Cup action throughout the entire season.