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Policy and Business Overview
Mono Technology Public Company Limited was established on March 15, 2002 by Mr. Pete Bodharamik, with the first registered capital of 50 million Baht.
Mono Group, the Number 1 Entertainment Content Creator of Thailand, started off with media and content business offering internet services via online game and online community websites. After becoming a variety website targeted at teenagers, www.mthai.com has continuously developed to embrace larger web community with various contents available for different lifestyles and with the largest number of video clips, all of which have made MThai one of the top favorite websites in Thailand.
Another key business at the early stage of the Company was mobile value added services. In collaboration with leading mobile operators, the Company started offering the Interactive SMS on TV service in order to enable viewers to share their opinions via Short Message Service (SMS) while watching TV programs. Based on real time system, the SMS is presented on TV screen. This service was  rst launched via Royal Thai Army Radio and Television (Channel 5) and this model of interactive SMS on TV is now widely used by other TV programs. Thereafter, the mobile value added service business has expanded its value by offering Short Message Service (SMS) and smartphone applications which facilitates mobile users to access audio and image download as well as play online games via mobile platform. These services have been developed to ful ll the demand of users in foreign countries also.
Furthermore, the Company also established subsidiaries, and other types of media were additionally included in our service. Entertainment business which was regarded as a complimentary business was then inaugurated to complete holistic scope of media landscape including publishing, TV, radio, music, and movie businesses. In 2014, Mono Broadcast Company Limited, a subsidiary of Mono Technology PCL., had won the bid on the auction of digital TV license in the category of standard-de nition (SD). As a result, MONO29 channel, which is regarded as one of the core business of Mono Group, was established under the concept of “Free TV with the most number of great movies and popular TV series”.
Capital Structure Changes
In 2012, the Company was registered as a public limited company and listed on Market for Alternative Investment (mai) on June 6, 2013, with a registered capital of 140 million Baht. Cash received from issuing new shares at that time was in a total of 2,702.75 million Baht which was allocated to invest in digital TV business.
On September 12, 2014, the Extraordinary General Meeting of Shareholders No. 1/2014 was held with a resolution to increase the registered capital from 140 million Baht to 462 million Baht. New ordinary shares in an amount of 3,220 million shares were issued and allocated to the existing shareholders in order to support the stock dividend payment and exercising of rights as per MONO-W1. Consequently, on January 29, 2015, the Company was quali ed to register in the Stock Exchange of Thailand (SET) and to raise fund continuously in the future.
Annual Report 2016
Mono Technology Public Company Limited 19


































































































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